The early implementation of the business expansion strategy was inspired by our chairman’s vision. It allowed us to successfully expand the automobile trading business into vehicle maintenance, car rental, and transportation, representing iconic automobile brands. This strategy has effectively diversified the group into sectors such as real estate, tourism, logistics, financing and insurance brokerage. Today, we continue to work towards further increasing our group’s subsidiaries’ market share, and portfolio of companies, in addition to penetrating new promising markets and sectors.

We dedicate ourselves to authentic and enduring development through our relationships with our clients, our brand partners and our employees. We anchor our relationships with a firm commitment to the initiative, integrity and excellence, articulated by our culture and its fundamental family values.

In 2020 ELTarek was officially appointed as an authorized sales and after-sales dealer for Nissan, resulting in the birth of Nissan ELTarek and Nissan ELTarek state-of-the-art 3S Facility, offering a complete Nissan Experience according to Nissan standards and guidelines. today, and after only a few years, Nissan ELTarek is considered as one of the leading, award winning dealers for Nissan Motors Egypt.